Social Commerce 2.0: Selling Through Stories, Reels, and Lives
In 2025, the line between entertainment and e-commerce is blurrier than ever. From Instagram Reels to TikTok Live, platforms aren’t just places to socialize — they’ve become digital storefronts. Welcome to Social Commerce 2.0, where brands sell directly through Stories, Reels, and Lives — and consumers
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OpenAI Launches GPT‑5 — A New Era in AI
Introduction On August 7, 2025, OpenAI unveiled GPT‑5, its most advanced AI model yet—now accessible to all ChatGPT users, including both free and paid tiers. What’s New in GPT‑5? Unified Intelligent System GPT‑5 integrates standard and reasoning models into a single, dynamic system. It intelligently decides
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Why Perplexity Claims Cloudflare Is Blocking Legitimate AI Assistants
In a notable development, Perplexity AI has emerged as a growing rival in the AI-powered search and assistant market. As a result, it has called out that Cloudflare is blocking what it describes as “legitimate AI traffic,” limiting fair AI access.” Perplexity claims that Cloudflare’s security
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Google Explains How Long It Takes For SEO To Work
Search Engine Optimization (SEO) is often defined as a long-term investment. But how long does this long-term mean? This is a question many companies, particularly small to mid-sized companies, usually ask before committing to an SEO approach. In a recent discussion, Google addressed this very matter,
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Why Google’s AI Overviews Are Facing Legal Complaints in the UK and EU
In the rapidly growing landscape of generative AI, Google’s introduction of AI Overviews—automated summaries prominently shown at the top of search results- has ignited a substantial controversy across Europe. At the same time, the technology giant allows this feature to enhance search utility for journalists and
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Audio AI Overviews by Google Signal the Future of Voice Powered Search
In an astonishing yet innovative move, Google has rolled out audio versions of its AI Overviews as part of its Search Labs experiments. This development illustrates a proactive step toward making search results more accessible, interactive, and personalized, mainly for users who prefer consuming content through
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Google June 2025 Core Update: What You Need to Know & How It Affects Your SEO Strategy
Google algorithm updates are always a big deal in the digital marketing world. The most recent update—the June 2025 Core Update—has left many website owners and SEO experts analyzing how it could impact their websites. In this blog, we will break down what the June 2025
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How YouTube New AI Features Are Transforming Search
YouTube AI-Powered Search Carousel: What It Means for Content Discovery & Brands YouTube AI-Powered Search Carousel is changing how users discover content by delivering AI-generated summaries, relevant video clips, and a dynamic carousel of results. Currently in testing for Premium users in the U.S., this new
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A Step-by-Step Guide to Skyrocket Your Service Business on Instagram
A Step-by-Step Guide to Skyrocket Your Service Business on Instagram Instagram has developed into a substantial platform that is particularly for entrepreneurs who offer services such as trainers, freelancers, and agencies. It’s a platform that can boost their extensive potential to display credibility and connect with
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How to Win Rankings with Google AI Overviews in 2025
What Are Google AI Overviews and Why Do They Matter? Google AI Overviews are AI-generated summaries that appear at the very top of Google’s Search Engine Results Pages (SERPs). Unlike traditional snippets that pull concise information from a single source, Google AI Overviews aggregate information from
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